FILM | MANAGEMENT | ENTERTAINMENT
CAMPAIGNS
NAJERA PLASTIC SURGERY
Campaign: Public Relations & Media Outreach
Clients: Najera Plastic Surgery (Dr. Robert Najera a.k.a. Dr. Dallas)
Atomic Beauty (Dr. Aimee Nguyen a.k.a. Dr. Rejuvenation)​
​​
Our public relations campaign for Najera Plastic Surgery (including their medspa Atomic Beauty) was designed to elevate Dr. Robert Najera's and his wife Dr. Aimee Nguyen brand reputation and client engagement. Our initiative focuses on a variety of activities, including targeted podcasts, print/online stories, and engaging social media campaigns through celebrity influencers that showcase the doctors expertise and patient success stories associated with his practice.
Dr. Robert Najera
a.k.a. Dr. Dallas
Dr. Aimee Nguyen
a.k.a. Dr. Rejuvenation
By collaborating with global media outlets and influencers, we aim to expand Doctors visibility, ensuring that potential clients are aware the high-quality services offered. Through these efforts, we strive to build a strong community presence that reflects the values of trust, professionalism, and commitment to patient care.
REVIEW OUR CAMPAIGN BELOW
Campaign Highlights:
- Timeframe: October 1 - 31, 2024
- Outreach Activities:
-
Press Stories (print/online media)
-
Social Media Platforms (X, IG & FB)
-
Celebrity Influencers (Press/Post)
-
Podcast (Live)
Campaign Markets:
- Outreach to 4 Regions:
-
United States (US)
-
United Kingdom (UK)
-
Mexico (MX)
-
Australia (AU)
Media Kit Presentation We Created For Client
Click image above to view the media kit pdf​
Press Stories (print/online media)
- Outreach to 16 news outlets, globally​
inTouch Weekly US
TV Shows Ace US
inTouch Weekly US
Dailymail UK
Dailymail UK
Dailymail UK
Yahoo! US
NY Breaking US
Three Of Clubs UK
IMDB US
Bintano US
Oficinista MX
Whats New 2Day US
Monsters & Critics US
Seniors Discount Club AU
Outlet Monthly Views (reach)
- Total Reach. Over 7 Billion Views Monthly:
-
DailyMail | 23 Million
-
inTouch | 2 Million
-
TV Shows Ace | 1.5 Million
-
Yahoo | 3.4 Billion
-
NY Breaking | 40 Thousand
-
IMDB | 463 Million
-
Bintano | 30 Thousand
-
Reddit | 3.43 Billion
-
Oficinsta | 348 Thousand
-
Whats New 2Day | 67 Thousand
-
Monsters & Critics | 563 Thousand
-
Seniors Discount Club | Unknown
Social Media Reach (followers): 3 platforms
- Total Reach. Over 27.1 Million Followers:
-
X Platform | inTouchWeekly: 219 Thousand Followers
-
X Platform | DailyMailCeleb: 465 Thousand Followers
-
X Platform | MailOnline: 2.8 Million Followers
-
X Platform | Whatsn2day: 1,505 Followers
-
X Platform | TvShowsAce: 3,909 Followers
-
IG Platform | inTouch Weekly: 571 Thousand Followers
-
FB Platform | DailyMail: 22 Million Followers
-
IG Platform | Influencer AM: 354 Thousand Followers
-
IG Platform | Influencer JH: 704 Thousand Followers
Influencers Social Media Campaign:
- A. Influencer JH (active):
-
IG Platform: (Reels shared to story): https://www.instagram.com/reel/DBe1xlLPh5p/
-
IG Platform: (Reels shared to story): https://www.instagram.com/reel/DA_h1XKv9yc/
-
IG Platform: (Reels shared to story): https://www.instagram.com/reel/DAbFoAsO-Jd/
-
IG Platform: (Reels shared to story): https://www.instagram.com/reel/C_gidnuPige/
-
IG Platform: (Story Posts with tags): 12
-
FB Platform: https://www.facebook.com/reel/868594142047446
-
FB Platform: https://www.facebook.com/reel/1571551657089409
- B. Influencer AM (active):
-
IG Platform: (Reels shared to story): https://www.instagram.com/ashleye_90/reel/DA_H1xkV9YC/?hl=en
-
IG Platform: (Static post shared to story): https://www.instagram.com/p/DA6nnWnv_Sc/?img_index=1
-
IG Platform: (Story Posts with Tags): 16
- C. Media Socials:
-
X Platform: https://x.com/intouchweekly/status/1851255187194642451
-
X Platform: https://x.com/intouchweekly/status/1846948107700887974
-
X Platform: https://x.com/TVShowsAce/status/1844471786659823763
-
X Platform: https://x.com/DailyMailCeleb/status/1844473930767126689
-
X Platform: https://x.com/MailOnline/status/1844477072023978038
-
X Platform: https://x.com/whatsn2day/status/1844060309218263417
-
IG Platform: https://www.instagram.com/p/DBujb-tMPI8/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
-
FB Platform: https://www.facebook.com/DailyMail/posts/pfbid033ruV6533tjxhJTeUCLWKzDV1W3zECQeA28Voo4cjN1GWMYV236XVfsqsRuQvsru9l
Miss Understood Podcast (live with Dr. Najera)
- Dr. Najera's podcast episode airs in late November 2024.
The Miss Understood with Rachel Uchitel podcast has over 2.5 million downloads per year, and is regularly ranked on top podcast charts. It is available on Apple Podcasts, Spotify, and YouTube.​
Influencer Local Outreach (patients)
- New Patients. From the Dallas, TX Area:
-
Claudia J.
-
Carrie M.
-
Ashley V.
-
Jhoselin Q.
-
Makayla W.
-
Ashley B.
